Services provided
Services provided
Services provided
Product Strategy
Roadmap of features and revenue model designed to support the platform growth.
Product Strategy
Roadmap of features and revenue model designed to support the platform growth.
Product Strategy
Roadmap of features and revenue model designed to support the platform growth.
UX Research
Insight into the needs of students and schools to shape core user journeys.
UX Research
Insight into the needs of students and schools to shape core user journeys.
UX Research
Insight into the needs of students and schools to shape core user journeys.
ux/ui design
Intuitive interfaces that simplify complex structures and enhance usability.
ux/ui design
Intuitive interfaces that simplify complex structures and enhance usability.
ux/ui design
Intuitive interfaces that simplify complex structures and enhance usability.
development
A scalable, custom-built platform integrated with Stripe payments.
development
A scalable, custom-built platform integrated with Stripe payments.
development
A scalable, custom-built platform integrated with Stripe payments.
Context
Context
Context
In the world of dance, passion is everywhere, but the systems behind it haven’t kept pace.
In the world of dance, passion is everywhere, but the systems behind it haven’t kept pace.
In the world of dance, passion is everywhere, but the systems behind it haven’t kept pace.
The dance experience feels fragmented: schools rely on outdated systems, students struggle to find the right classes, and the community feels disconnected, spread across different tools and platforms.
ENPNT stepped into this gap with a bold ambition: to orchestrate a seamless digital ecosystem where Australia’s vibrant dance community could grow, connect, and thrive.
The dance experience feels fragmented: schools rely on outdated systems, students struggle to find the right classes, and the community feels disconnected, spread across different tools and platforms.
ENPNT stepped into this gap with a bold ambition: to orchestrate a seamless digital ecosystem where Australia’s vibrant dance community could grow, connect, and thrive.
The dance experience feels fragmented: schools rely on outdated systems, students struggle to find the right classes, and the community feels disconnected, spread across different tools and platforms.
ENPNT stepped into this gap with a bold ambition: to orchestrate a seamless digital ecosystem where Australia’s vibrant dance community could grow, connect, and thrive.
Become an enpnt partner
Become an enpnt partner
Become an enpnt partner
Let’s dance
Let’s dance
Let’s dance
Challenge
Challenge
Challenge
More than a platform, a digital home
for the dance community.
More than a platform, a digital home
for the dance community.
More than a platform, a digital home
for the dance community.
Through a collaborative discovery process — grounded in design thinking, user research, and business mapping — we guided ENPNT not only to define the problem but also to uncover strategic growth opportunities.
We embedded ourselves as a venture-building partner, developing the product and helping them to prioritise features based on feasibility, user needs, and long-term value.
Through a collaborative discovery process — grounded in design thinking, user research, and business mapping — we guided ENPNT not only to define the problem but also to uncover strategic growth opportunities.
We embedded ourselves as a venture-building partner, developing the product and helping them to prioritise features based on feasibility, user needs, and long-term value.
Through a collaborative discovery process — grounded in design thinking, user research, and business mapping — we guided ENPNT not only to define the problem but also to uncover strategic growth opportunities.
We embedded ourselves as a venture-building partner, developing the product and helping them to prioritise features based on feasibility, user needs, and long-term value.
This partnership led to the creation of a fully integrated B2B2C platform, designed through a holistic approach that combined smart technology, intuitive design, and a real-world understanding of the dance ecosystem.
This partnership led to the creation of a fully integrated B2B2C platform, designed through a holistic approach that combined smart technology, intuitive design, and a real-world understanding of the dance ecosystem.
This partnership led to the creation of a fully integrated B2B2C platform, designed through a holistic approach that combined smart technology, intuitive design, and a real-world understanding of the dance ecosystem.
Core Experiences
Core Experiences
Core Experiences
Class Booking System
for customers
A responsive interface for student and guest view to explore schools, real-time booking, class packages and advanced search.
School Management
for schools
A school admin dashboard for managing class schedules, multi-location profiles, enrolments, invoices, and student data.
Solution
Solution
Solution
Class Booking System
Class Booking System
Class Booking System
for customers
for customers
for customers
Simple booking experience built to find and
book classes in just a few steps
Simple booking experience built to find and
book classes in just a few steps
Simple booking experience built to find and
book classes in just a few steps
key features
key features
key features
Advanced Search Algorithm
Students can filter classes by style, schedule, skill level, or teacher, reflecting how they truly choose classes.
Advanced Search Algorithm
Students can filter classes by style, schedule, skill level, or teacher, reflecting how they truly choose classes.
Advanced Search Algorithm
Students can filter classes by style, schedule, skill level, or teacher, reflecting how they truly choose classes.
real-time booking system
Built from the ground up to support the diverse scenarios and unique dynamics of the dance community.
real-time booking system
Built from the ground up to support the diverse scenarios and unique dynamics of the dance community.
real-time booking system
Built from the ground up to support the diverse scenarios and unique dynamics of the dance community.
family & friends in one place
A single account to streamline enrolments, payments, and schedules while ensuring each family member’s information remains private and secure.
family & friends in one place
A single account to streamline enrolments, payments, and schedules while ensuring each family member’s information remains private and secure.
family & friends in one place
A single account to streamline enrolments, payments, and schedules while ensuring each family member’s information remains private and secure.
Marketplace and Community Module
Spaces made not only to diversify revenue but also drive engagement, retention, and long-term growth for both ENPNT and its community.
Marketplace and Community Module
Spaces made not only to diversify revenue but also drive engagement, retention, and long-term growth for both ENPNT and its community.
Marketplace and Community Module
Spaces made not only to diversify revenue but also drive engagement, retention, and long-term growth for both ENPNT and its community.
Over 30 features
implemented
Over 30 features
implemented
Over 30 features
implemented
mobile experience
mobile experience
mobile experience
Home
Explore page
School page
School schedule
Home
Explore page
School page
School schedule
Home
Explore page
School page
School schedule
Home
Explore page
School page
School schedule
Home
Explore page
School page
School schedule
Home
Explore page
School page
School schedule
Home
Explore page
School page
School schedule
Home
Explore page
School page
School schedule
Home
Explore page
School page
School schedule
Home
Explore page
School page
School schedule
Home
Explore page
School page
School schedule
Home
Explore page
School page
School schedule
desktop experience
desktop experience
Home (logged in)
Explore page
Class page
School schedule
Home (logged in)
Explore page
Class page
School schedule
Home (logged in)
Explore page
Class page
School schedule
Home (logged in)
Explore page
Class page
School schedule
Home (logged in)
Explore page
Class page
School schedule
Home (logged in)
Explore page
Class page
School schedule
Home (logged in)
Explore page
Class page
School schedule
Home (logged in)
Explore page
Class page
School schedule
School Management
School Management
School Management
For Schools
For Schools
For Schools
Smart management tools built for
busy school routines.
Smart management tools built for
busy school routines.
Smart management tools built for
busy school routines.
key features
key features
key features
Over 60 features
implemented
Over 60 features
implemented
Over 60 features
implemented
Invoicing System
Greater financial control for school owners through smoother, secure payment flows that operate independently of class bookings.
Invoicing System
Greater financial control for school owners through smoother, secure payment flows that operate independently of class bookings.
Invoicing System
Greater financial control for school owners through smoother, secure payment flows that operate independently of class bookings.
Multi-location Support
Allows owners to manage all branches under a single profile, offering seamless control without juggling separate accounts.
Multi-location Support
Allows owners to manage all branches under a single profile, offering seamless control without juggling separate accounts.
Multi-location Support
Allows owners to manage all branches under a single profile, offering seamless control without juggling separate accounts.
Customer Import & Enrolment
Faster onboarding through importing student lists and enrolling them directly into classes, saving hours of manual admin work.
Customer Import & Enrolment
Faster onboarding through importing student lists and enrolling them directly into classes, saving hours of manual admin work.
Customer Import & Enrolment
Faster onboarding through importing student lists and enrolling them directly into classes, saving hours of manual admin work.
Flexible Class Packages
From single drop-in sessions to full-term enrolments, schools can easily customise offerings through a clear, intuitive flow that meets diverse needs.
Flexible Class Packages
From single drop-in sessions to full-term enrolments, schools can easily customise offerings through a clear, intuitive flow that meets diverse needs.
Flexible Class Packages
From single drop-in sessions to full-term enrolments, schools can easily customise offerings through a clear, intuitive flow that meets diverse needs.
mobile experience
mobile experience
mobile experience
Home
School page
Invoices
Generate invoice
Home
School page
Invoices
Generate invoice
Home
School page
Invoices
Generate invoice
Home
School page
Invoices
Generate invoice
Home
School page
Invoices
Generate invoice
Home
School page
Invoices
Generate invoice
Home
School page
Invoices
Generate invoice
Home
School page
Invoices
Generate invoice
Home
School page
Invoices
Generate invoice
Home
School page
Invoices
Generate invoice
Home
School page
Invoices
Generate invoice
Home
School page
Invoices
Generate invoice
desktop experience
desktop experience
Home
School page
Invoices
Generate invoice
Home
School page
Invoices
Generate invoice
Home
School page
Invoices
Generate invoice
Home
School page
Invoices
Generate invoice
Home
School page
Invoices
Generate invoice
Home
School page
Invoices
Generate invoice
Home
School page
Invoices
Generate invoice
Home
School page
Invoices
Generate invoice
Consultative approach
Consultative approach
Consultative approach
From the start, our consultative approach shaped more than just the product;
it shaped the business.
From the start, our consultative approach shaped more than just the product; it shaped the business.
From the start, our consultative approach shaped more than just the product; it shaped the business.
Working closely with ENPNT, we established the financial foundation of the platform, incorporating commission and subscription-based revenue models that supported both day-to-day operations and long-term growth.
Working closely with ENPNT, we established the financial foundation of the platform, incorporating commission and subscription-based revenue models that supported both day-to-day operations and long-term growth.
Working closely with ENPNT, we established the financial foundation of the platform, incorporating commission and subscription-based revenue models that supported both day-to-day operations and long-term growth.
Design approach
Design approach
Design approach
Our design challenge was to build a platform that parents and students could trust, paired with a smooth, time-saving interface for dances school owners juggling busy schedules.
Our design challenge was to build a platform that parents and students could trust, paired with a smooth, time-saving interface for dances school owners juggling busy schedules.
Our design challenge was to build a platform that parents and students could trust, paired with a smooth, time-saving interface for dances school owners juggling busy schedules.
focused on
focused on
focused on
Brand Expression
Brand Expression
Brand Expression
We brought ENPNT’s identity to life through a clean, modern aesthetic that blends energy with elegance. A tailored colour palette helped distinguish different user groups and enhance usability.
We brought ENPNT’s identity to life through a clean, modern aesthetic that blends energy with elegance. A tailored colour palette helped distinguish different user groups and enhance usability.
We brought ENPNT’s identity to life through a clean, modern aesthetic that blends energy with elegance. A tailored colour palette helped distinguish different user groups and enhance usability.
Cross-Platform
Cross-Platform
Cross-Platform
By utilising a unified design system, we ensured both visual and functional consistency while adapting to platform-specific interactions.
By utilising a unified design system, we ensured both visual and functional consistency while adapting to platform-specific interactions.
By utilising a unified design system, we ensured both visual and functional consistency while adapting to platform-specific interactions.
Brand Expression
Brand Expression
Brand Expression
We continuously validated decisions through feedback, ensuring the platform addressed real needs and was intuitive for all audiences.
We continuously validated decisions through feedback, ensuring the platform addressed real needs and was intuitive for all audiences.
We continuously validated decisions through feedback, ensuring the platform addressed real needs and was intuitive for all audiences.
Development approach
Development approach
Development approach
Built on a single-codebase, the platform delivers structure and scalability, with Stripe unifying payments, commissions, and scheduling into one secure, seamless system.
Built on a single-codebase, the platform delivers structure and scalability, with Stripe unifying payments, commissions, and scheduling into one secure, seamless system.
Built on a single-codebase, the platform delivers structure and scalability, with Stripe unifying payments, commissions, and scheduling into one secure, seamless system.
Technology Stack
Technology Stack
Technology Stack
Next.js
Web Interface
Apache Capacitor
Mobile Hybrid App
Silverstripe CMS
Custom Backend
Stripe Connect
Payments & Commission
Business growth & scalability
Business growth & scalability
Business growth & scalability
Together, we built a scalable B2B2C ecosystem that supports ENPNT’s vision of becoming a true “home for dance.”
Together, we built a scalable B2B2C ecosystem that supports ENPNT’s vision of becoming a true “home for dance.”
Together, we built a scalable B2B2C ecosystem that supports ENPNT’s vision of becoming a true “home for dance.”
After the first year of product launch, ENPNT achieved significant milestones, demonstrating both strong market traction and the success of our collaborative, consultative approach.
After the first year of product launch, ENPNT achieved significant milestones, demonstrating both strong market traction and the success of our collaborative, consultative approach.
After the first year of product launch, ENPNT achieved significant milestones, demonstrating both strong market traction and the success of our collaborative, consultative approach.
5,000
5,000
5,000
+
+
+
dance schools listed
dance schools listed
dance schools listed
13,500
13,500
13,500
+
+
+
dance classes booked
dance classes booked
dance classes booked
2,000
2,000
2,000
+
+
+
active students
active students
active students
Over 60 features implemented.
Unified student, school, and retail experiences into one platform.
Built tools that are useful and practical for schools.
Enabled smoother student onboarding and class booking.
Enabled smoother student onboarding and class booking.
Created a scalable MVP, ready for international expansion.
Key results
Key results
Key results
Paramount Liquor
best food & drink culture in the world
Australia’s largest family-owned on-premise specialist wholesaler needed to rebuild their digital platform into a high-performance B2B ecommerce ecosystem.
Paramount Liquor
best food & drink culture in the world
Australia’s largest family-owned on-premise specialist wholesaler needed to rebuild their digital platform into a high-performance B2B ecommerce ecosystem.
Paramount Liquor
best food & drink culture in the world
Australia’s largest family-owned on-premise specialist wholesaler needed to rebuild their digital platform into a high-performance B2B ecommerce ecosystem.
other case studies
other case studies
other case studies